{"metadata":{"image":[],"title":"","description":""},"api":{"url":"","auth":"required","settings":"","results":{"codes":[]},"params":[]},"next":{"description":"","pages":[]},"title":"Affiliates for marketers","type":"basic","slug":"affiliates-for-marketers","excerpt":"Learn how to create offers for your affiliates and manage conversions/payouts","body":"[block:callout]\n{\n  \"type\": \"danger\",\n  \"title\": \"Paid feature!\",\n  \"body\": \"Affiliates in an additional paid feature, please speak to sales:::at:::attributionapp.com if you're interested.\"\n}\n[/block]\n\n[block:api-header]\n{\n  \"title\": \"Organizing your affiliates in one place\"\n}\n[/block]\nAttribution's affiliates feature provides marketers the ability to organize all of their affiliates in one central location. \n\nTo add an affiliate simply: \n\n1. Click on the **'add new affiliate'** button in the affiliate section. \n2. This will prompt you for the affiliates email address.\n3. An email will be sent to the affiliate asking them to join your Attribution affiliates database.\n4. Once the affiliate has accepted the invitation you can begin to make offers. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/132f0e1-Screen_Shot_2021-05-12_at_7.01.33_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.01.33 PM.png\",\n        1440,\n        484,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\n\n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/de97ade-Screen_Shot_2021-05-12_at_7.04.20_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.04.20 PM.png\",\n        1440,\n        620,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\n\n[block:api-header]\n{\n  \"title\": \"Creating offers for your affiliates -- give your affiliates what they need\"\n}\n[/block]\nAfter you've created a database of affiliates you can begin to start making offers for these affiliates. Offers can be created by navigating to the 'offers' tab to the left side of your screen. Here you will see all your existing offers in either draft, pending, or published status. You can also create additional offers by selecting 'create offer' \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/9aa26cd-Screen_Shot_2021-05-12_at_7.06.18_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.06.18 PM.png\",\n        1440,\n        854,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\nOn the offers page you will be present with a number of options. Below we will go into a little more detail on the more unique options.\n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/6caa67d-Screen_Shot_2021-05-12_at_7.08.16_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.08.16 PM.png\",\n        1440,\n        792,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\n**Payout locking** - This is the amount of time that must pass after a conversion for the affiliate to get paid out. This can be useful for companies that may deal with a lot of returns. For example, if an 'order paid' conversion occurs in your Shopify store, but is returned one day later, you may not want to make the payout to the affiliate. \n\n**Max conversions per affiliate** - Set a cap on the amount of conversions a single affiliate can contribute. \n\n**Max conversions per visitor** - Set a cap on the amount of conversions a single visitor can record. This cap will be set on the visitor, but will affect the payout for the affiliate. For example, if the affiliate has recorded 10 'order paid' conversions for visitor ABC and the cap is set at 10, on the 11th conversion for visitor ABC they would no longer receive any payout. \n[block:api-header]\n{\n  \"title\": \"Optimizing your offers-- setting payout & offer rules\"\n}\n[/block]\nOnce you've created an offer you can begin to optimize it prior to publishing it to your affiliates. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/18a0fac-Screen_Shot_2021-05-12_at_7.15.13_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.15.13 PM.png\",\n        1440,\n        789,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\nYou can add action requirements that must be completed prior to a conversion for the affiliate to get credit. Your action requirements will come from conversion events you set in Attribution. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/b9c66df-Screen_Shot_2021-05-12_at_7.15.37_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.15.37 PM.png\",\n        1440,\n        791,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\n\n[block:callout]\n{\n  \"type\": \"danger\",\n  \"title\": \"Payout rule is required!\",\n  \"body\": \"You must set a payout conversion event and payout amount for your affiliates!\"\n}\n[/block]\nYou must also add your payout rules. The payout rule will include the event that is required for the affiliate to receive credit as well as the payout value as either a flat rate or a percentage of the conversion amount. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/940bb6c-Screen_Shot_2021-05-12_at_7.16.37_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.16.37 PM.png\",\n        1429,\n        564,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\nYou must also set landing pages for your affiliates to direct traffic to. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/f849dc9-Screen_Shot_2021-05-12_at_7.18.56_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.18.56 PM.png\",\n        1440,\n        650,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\nFinally you can add additional creative material for your affiliates to access by selecting the **'add creative' **button at the bottom of the menu.\n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/8514e30-Screen_Shot_2021-05-12_at_7.22.04_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.22.04 PM.png\",\n        1235,\n        179,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\n\n[block:api-header]\n{\n  \"title\": \"Sending your offers to affiliates\"\n}\n[/block]\nOnce your offer is published you can begin inviting your affiliates to take advantage of the opportunity. \n\nTo do so you can simply select '**manage affiliate access**' from there you can click the check boxes to choose which affiliates you'd like to make this offer accessible to. \n[block:api-header]\n{\n  \"title\": \"Conversions & Payouts\"\n}\n[/block]\n\n[block:callout]\n{\n  \"type\": \"danger\",\n  \"title\": \"You must approve payouts for affiliates to get paid!\"\n}\n[/block]\nNow that you've added your affiliates to your database, created some offers, and invited your affiliates to take advantage of those offers you can begin to see how effective your affiliate campaigns are. \n\nIf you select the **'conversions' **tab to the left this will show you a list of all your payable conversions, payable conversions would be any conversions where all the offer rules are met. This can be broken out by affiliate, offer, or status. \n[block:image]\n{\n  \"images\": [\n    {\n      \"image\": [\n        \"https://files.readme.io/bfa91a2-Screen_Shot_2021-05-12_at_7.26.01_PM.png\",\n        \"Screen Shot 2021-05-12 at 7.26.01 PM.png\",\n        1440,\n        558,\n        \"#333\"\n      ]\n    }\n  ]\n}\n[/block]\nFinally it is up to you to approve all the payouts. You can do so by clicking the 'payout' tab to the left. 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Affiliates for marketers

Learn how to create offers for your affiliates and manage conversions/payouts

[block:callout] { "type": "danger", "title": "Paid feature!", "body": "Affiliates in an additional paid feature, please speak to [email protected] if you're interested." } [/block] [block:api-header] { "title": "Organizing your affiliates in one place" } [/block] Attribution's affiliates feature provides marketers the ability to organize all of their affiliates in one central location. To add an affiliate simply: 1. Click on the **'add new affiliate'** button in the affiliate section. 2. This will prompt you for the affiliates email address. 3. An email will be sent to the affiliate asking them to join your Attribution affiliates database. 4. Once the affiliate has accepted the invitation you can begin to make offers. [block:image] { "images": [ { "image": [ "https://files.readme.io/132f0e1-Screen_Shot_2021-05-12_at_7.01.33_PM.png", "Screen Shot 2021-05-12 at 7.01.33 PM.png", 1440, 484, "#333" ] } ] } [/block] [block:image] { "images": [ { "image": [ "https://files.readme.io/de97ade-Screen_Shot_2021-05-12_at_7.04.20_PM.png", "Screen Shot 2021-05-12 at 7.04.20 PM.png", 1440, 620, "#333" ] } ] } [/block] [block:api-header] { "title": "Creating offers for your affiliates -- give your affiliates what they need" } [/block] After you've created a database of affiliates you can begin to start making offers for these affiliates. Offers can be created by navigating to the 'offers' tab to the left side of your screen. Here you will see all your existing offers in either draft, pending, or published status. You can also create additional offers by selecting 'create offer' [block:image] { "images": [ { "image": [ "https://files.readme.io/9aa26cd-Screen_Shot_2021-05-12_at_7.06.18_PM.png", "Screen Shot 2021-05-12 at 7.06.18 PM.png", 1440, 854, "#333" ] } ] } [/block] On the offers page you will be present with a number of options. Below we will go into a little more detail on the more unique options. [block:image] { "images": [ { "image": [ "https://files.readme.io/6caa67d-Screen_Shot_2021-05-12_at_7.08.16_PM.png", "Screen Shot 2021-05-12 at 7.08.16 PM.png", 1440, 792, "#333" ] } ] } [/block] **Payout locking** - This is the amount of time that must pass after a conversion for the affiliate to get paid out. This can be useful for companies that may deal with a lot of returns. For example, if an 'order paid' conversion occurs in your Shopify store, but is returned one day later, you may not want to make the payout to the affiliate. **Max conversions per affiliate** - Set a cap on the amount of conversions a single affiliate can contribute. **Max conversions per visitor** - Set a cap on the amount of conversions a single visitor can record. This cap will be set on the visitor, but will affect the payout for the affiliate. For example, if the affiliate has recorded 10 'order paid' conversions for visitor ABC and the cap is set at 10, on the 11th conversion for visitor ABC they would no longer receive any payout. [block:api-header] { "title": "Optimizing your offers-- setting payout & offer rules" } [/block] Once you've created an offer you can begin to optimize it prior to publishing it to your affiliates. [block:image] { "images": [ { "image": [ "https://files.readme.io/18a0fac-Screen_Shot_2021-05-12_at_7.15.13_PM.png", "Screen Shot 2021-05-12 at 7.15.13 PM.png", 1440, 789, "#333" ] } ] } [/block] You can add action requirements that must be completed prior to a conversion for the affiliate to get credit. Your action requirements will come from conversion events you set in Attribution. [block:image] { "images": [ { "image": [ "https://files.readme.io/b9c66df-Screen_Shot_2021-05-12_at_7.15.37_PM.png", "Screen Shot 2021-05-12 at 7.15.37 PM.png", 1440, 791, "#333" ] } ] } [/block] [block:callout] { "type": "danger", "title": "Payout rule is required!", "body": "You must set a payout conversion event and payout amount for your affiliates!" } [/block] You must also add your payout rules. The payout rule will include the event that is required for the affiliate to receive credit as well as the payout value as either a flat rate or a percentage of the conversion amount. [block:image] { "images": [ { "image": [ "https://files.readme.io/940bb6c-Screen_Shot_2021-05-12_at_7.16.37_PM.png", "Screen Shot 2021-05-12 at 7.16.37 PM.png", 1429, 564, "#333" ] } ] } [/block] You must also set landing pages for your affiliates to direct traffic to. [block:image] { "images": [ { "image": [ "https://files.readme.io/f849dc9-Screen_Shot_2021-05-12_at_7.18.56_PM.png", "Screen Shot 2021-05-12 at 7.18.56 PM.png", 1440, 650, "#333" ] } ] } [/block] Finally you can add additional creative material for your affiliates to access by selecting the **'add creative' **button at the bottom of the menu. [block:image] { "images": [ { "image": [ "https://files.readme.io/8514e30-Screen_Shot_2021-05-12_at_7.22.04_PM.png", "Screen Shot 2021-05-12 at 7.22.04 PM.png", 1235, 179, "#333" ] } ] } [/block] [block:api-header] { "title": "Sending your offers to affiliates" } [/block] Once your offer is published you can begin inviting your affiliates to take advantage of the opportunity. To do so you can simply select '**manage affiliate access**' from there you can click the check boxes to choose which affiliates you'd like to make this offer accessible to. [block:api-header] { "title": "Conversions & Payouts" } [/block] [block:callout] { "type": "danger", "title": "You must approve payouts for affiliates to get paid!" } [/block] Now that you've added your affiliates to your database, created some offers, and invited your affiliates to take advantage of those offers you can begin to see how effective your affiliate campaigns are. If you select the **'conversions' **tab to the left this will show you a list of all your payable conversions, payable conversions would be any conversions where all the offer rules are met. This can be broken out by affiliate, offer, or status. [block:image] { "images": [ { "image": [ "https://files.readme.io/bfa91a2-Screen_Shot_2021-05-12_at_7.26.01_PM.png", "Screen Shot 2021-05-12 at 7.26.01 PM.png", 1440, 558, "#333" ] } ] } [/block] Finally it is up to you to approve all the payouts. You can do so by clicking the 'payout' tab to the left. There you will see a list of conversions to approve broken out by affiliate. [block:image] { "images": [ { "image": [ "https://files.readme.io/6ace660-Screen_Shot_2021-05-12_at_7.27.32_PM.png", "Screen Shot 2021-05-12 at 7.27.32 PM.png", 1440, 597, "#333" ] } ] } [/block] If you have any questions on this please feel free to contact [email protected]